St. Agni: The Byron Bay Label by Lara and Matt Fells
Lara and Matt Fells, a married couple with retail backgrounds rather than design degrees, started their label in Byron Bay, Australia, in 2014 with a maxed-out credit card and a handful of leather tote bags. The brand found its signature in woven mules introduced around its third year, pieces that reportedly sold out on repeat, before it grew into a full ready-to-wear range still designed and headquartered in that same coastal town.