Cowboy style has moved from costume to wardrobe, with suede, denim, belts and boots now worn on city streets. I sorted the tops, jackets and the rest for people who have never seen a rodeo.

Cowboy Style for People Who Have Never Been on a Horse
The ranch comes to town
The West has been a fashion reference on and off for fifty years, but this round feels less ironic. Fringe is still around, though the more convincing pieces are plain: a good belt, a worn denim jacket, a boot with some height.


Mina Lace Shirt
Generation Love

Hark Satin Top
SEROYA

Shelley Tee
ANINE BING

Remley Blouse
Tularosa

Evelynn Top
Tularosa

Washed Denim Shirt
Helsa

Daily Muscle Tank Top
Vuori

Slim Racer Tank
GRLFRND

X WeWoreWhat The Ranch Tank Top
Joe's Jeans

Gingham Ruffle Top
House of Sunny

Gem Tee
Geel

Ingrid Top
Rails

Paulette Strapless Corset Top
L'AGENCE

The Scoop It Up Tank
Sold Out NYC

Ren Top
Geel

Organic Seaming Shirt
CLOSED

Leigh Fringe Halter Top
MORE TO COME

Fallon Button Up
Bobi

Lasso Knit Polo
Alemais

Travis Shirt
NILI LOTAN
More tops
Start with a plain tank or a worn denim shirt and let the boots do the talking. Tops do the quiet work in an edit like this, changing an outfit more than they seem to.

Chrissa Halter Fringe Crop Top
Lovers and Friends

Coors Rodeo Flea Market Tee
Junk Food

The Perfect Bodysuit
Favorite Daughter

Gwynne Bodysuit
ALL THE WAYS

Clair Tie Neck Shirt
Elodie the Label

Aderes Shirt
Veronica Beard

Hewitt Shirt
AGOLDE

Aila Fringe Halter Top
superdown

Thea Boyfriend Shirt
Citizens of Humanity

Cotton Long Sleeve Blouse
Polo Ralph Lauren

Laura Scoop Neck Tank
LESET

Celly Twisted Top
ALL THE WAYS

Henrietta Plaid Shirt
Elodie the Label

Anya Poplin Wrap Top
SIMONMILLER

Bobbie Shirt
HEARTLOOM

Denim Shirt
BLANKNYC
Still more tops
These are the plain tops I would build the rest of the outfit around, from ribbed tanks to a check shirt. They sit under a jacket or inside a belted jean without asking for attention.

x Hanes Ribbed Tank
RE/DONE

Millie Button Up Top
ALL THE WAYS

Short Sleeve V-neck Baby Tee
Eterne

Banderra Scarf Silk Shirt
Alemais

Prairie Check Daria Shirt
One Teaspoon

The Honor Roll Shirt
MOTHER

Mara Corset
Miaou

Leya Shirt
Gestuz

x Intimately FP Clean Slate Tank
Free People

Jaclyn Top
Tularosa

Cotton Jersey Long Sleeve T-Shirt
SKIMS

Atticus Top
Rails

Sorento Snap Cuff Top
Michael Lauren

Butter Cropped Tee
Commando

The Not So Basic Tank
Sold Out NYC

Kae Top
Aya Muse
Jackets
I would start with a jacket that brings one western cue, then let the rest of the outfit stay familiar. Fringe, suede, or denim gives the layer shape without turning the whole look into a costume.

Denim Chore Jacket
ROLLA'S

Melu Jacket
Gestuz

Belma Jacket
Isabel Marant Etoile

Sierra Fringe Jacket
Show Me Your Mumu

x We The Free Hera Faux - Sierra Jacket
Free People

Rylan Jacket
ASTR the Label

Suede Pankou Overshirt
Rohe

Cow Leather Jacket
Polo Ralph Lauren

Mia Faux Leather Jacket
MORE TO COME

Suede Fringe Jacket
ZUT

Lariat Horse Embroidered Work Jacket
Found

Donatella Short Jacket
ROTATE

Jockey Club Embroidered Jacket
Found

The Suede Zip Bomber
Helsa

Mckenna Jacket
LAMARQUE

Hand Embroidered Suede Fringe Jacket
Found
More jackets
I would let one jacket carry the western reference and keep the rest of the outfit familiar. Suede or fringe gives these layers their texture without turning them into costumes.

Jocelyn Jacket
Lovers and Friends

Jay Studded Sweater Jacket
Central Park West

Lera Jacket
Camila Coelho

Cropped Fringe Jacket
BLANKNYC

Leslie Jacket
ASTR the Label

Halia Jacket
Steve Madden

Arizona Jacket
LAMARQUE

x We The Free River Faux Suede Jacket In Double Espresso
Free People

Suede Moto Jacket
BLANKNYC

Canvas Embroidered Work Jacket
Found

Rowen Fringe Lapel Jacket
SIMKHAI

Jasper Jacket
With Jean
Denim
The easiest way in is denim, worn the way it would be on a ranch, with some weight to it. Denim anchors the rest of the outfit, and the cut matters more than the wash.

Annina Straight Leg Jeans
Citizens of Humanity

Denim Low Rise Bootcut Jean
Eterne

90s 501 Jeans
LEVI'S

Joan Jean
NILI LOTAN

Low Boot Jeans
Good American

Vintage Low Loose Jean
Good American

The Fringe Half-pipe Button Sneaker Jeans
MOTHER

Low Slung Baggy Jeans
AGOLDE

Tali-x Jeans
CLOSED

Lexi Mid Rise Relaxed Straight Jeans
PISTOLA

70s Bootcut Jean
RE/DONE

The Rodeo Jeans
FRAME

Celia Straight Leg Jeans
NILI LOTAN

Everyday Straight Jeans
Still Here

90s Pinch Waist Long Jean
AGOLDE

Lindz Low Rise Easy Straight Jeans
Citizens of Humanity

Alba Jeans
With Jean

Levi's Mica Jean
RE/DONE

X WeWoreWhat The Jami Chap Jean
Joe's Jeans

The Leggy Bootcut Jean
7 For All Mankind

Vintage Loose Jean
AGOLDE

Vintage Wide Jean
Good American

The Bow Jeans
FRAME

Low Rise Baggy
EB Denim
Cowboy Boots and the Shoes Around Them
Lucchese has been making boots since 1883, when Salvatore Lucchese, a Sicilian immigrant, opened a shop in San Antonio with his brothers and sold to the cavalry officers at Fort Sam Houston. I think that history is why cowboy boots for women read as a real wardrobe shoe now and not a costume. The shape was built for work, and it still looks like it.
The newer names are having fun with it. Miron Crosby was started in Dallas in 2017 by two sisters, Lizzie Means Duplantis and Sarah Means, who grew up on their family's cattle ranch in West Texas, and their boots are the embroidered, colorful end of this grid. Paris Texas and GANNI push the stitching even further, while Tecovas, Frye and Ariat keep things plain.
If you are buying one pair, start with a stacked heel and a quiet color, like the Tecovas Annie in Sequoia or the Lucchese Savannah in black, and wear it under a straight jean so only the toe shows. The Dingo Out West in blue and the Corral embroidered pair are for your second pair, once you know how often you reach for the first. The mules and clogs mixed in are for the days a boot feels like too much.
What I would skip: a tall shaft with a skinny jean tucked in. It is the one combination that still reads as a theme party.

High Expectations Mule
Seychelles

Jamason Mule Pump
Steve Madden

Greta Boot
PAIGE

Gema Boot
ALOHAS

Estelle Boot
Tony Bianco

Cate Boots
Ariat

Begging You Boot
Seychelles

Jane Boot 60
Paris Texas

Cat Nap Cowboy Boot
Free People

Ambar Ankle Boot
ALOHAS

Tall Tania Boot
ANINE BING

Round Up Square Toe Boots
Ariat

Marty 50 Boot
BLACK SUEDE STUDIO

Suede Wedge Clog
BALMAIN

Lezra Boots
Isabel Marant

Mid Shaft Embroidered Western Boot
Ganni

Larken Clog
Veronica Beard

Mid Cowboy Boots with Sleeve
R13

Heritage Western R-Toe Boot
Ariat

The Annie Cowgirl Boot
Tecovas

Pointy Leather Cowboy Boots
Acne Studios

Marcella
Lucchese

Maggie
Miron Crosby

Wish Star Short Western Boot
Golden Goose

Billy Pull On
Frye

Boogie Cowboy Booties
Aquazzura

The Loretta Cowgirl Boot
Tecovas

Loretta Western Boots
Freda Salvador

Klyde Western Boot
Dolce Vita

Jett Western Calf Boots
Loeffler Randall

The Abby Cowgirl Boot
Tecovas

Savannah
Lucchese

Kirstin
Miron Crosby

Out West Cowboy Boot
Dingo

Western Wally Boots
STAUD

Embroidered Zebra Western Boots
GANNI

The Charlie Cowgirl Boot
Tecovas

Embroidered Overlay Western Boot
CORRAL

Kate Deco Stitch
Frye

Dallas Embroidered Ankle Boots 100mm
Paris Texas

Women's White Ventilated Western Boot
Durango

Darlene
Lucchese

Wade
Miron Crosby

The Jolene Cowgirl Boot
Tecovas

Brayden Western Boots
Free People

Cara Leather Western Boot
Zadig & Voltaire

The Judd Boots
Jamie Haller

The Lynn Western Bootie
Tecovas

Dakota Mid-Calf Embroidered Boots
Paris Texas

Cassidy Suede Cowboy Boot
Penelope Chilvers

Laila Double F Deco
Frye

Gina
Lucchese

Kate
Miron Crosby

Wyatt Boots
Sam Edelman

The Sadie Snip Toe Cowgirl Boot
Tecovas

Thunderbird Leather Western Boot
Freebird

Denvee Boots
Isabel Marant

Lucinda Boots
Nili Lotan

Western Boot
TORAL

Ann Gaucho With Western Stitching Boot
Dico Copenhagen
Accessories
Hats, belts and a bandana are the quickest way to nod to the West without changing the outfit underneath. Pick one of them to be the statement and keep the rest quiet.

Teddy Cowboy Hat
Gigi Pip

Yingyang Belt
Altuzarra

Plaid Scarf
petit moments

Statement Belt
8 Other Reasons

Women's Vintage Western Leather Belt
Madewell

Medium Silk Bandana in Petit Flower Deep Indigo
Madewell

Equestrian Motif Silk Scarf
Maje

Oval Plaque Belt
Altuzarra

Laredo Weather Guard Cowboy Hat
Brixton

Hawkins Wthr Guard Cowboy Hat
Brixton

Carter Cowboy Hat
Gigi Pip

Austin Cowboy Hat
Lack of Color

Studded Loop Belt
Veronica Beard

Sonoran Cowboy Hat
Brixton

Frank Hip Belt
B-Low the Belt

Noir Rancher Special Hat
Lack of Color
Trousers and shorts
Suede shorts and flares look best over a tall boot. The bottom half sets the proportion, so these are worth choosing carefully.

Libertee Fringe Faux Suede Short
MORE TO COME

Annaise Shorts
LAMARQUE

501 Original Short
LEVI'S

Faux Suede Dani Flare Pants
Hudson Jeans

Belky Pants
Isabel Marant Etoile

Suede Shorts
BLANKNYC

5 Pocket Micro Flare Pant
SPRWMN

Margot Slim Faux Suede Pant
Joe's Jeans

Element Pant
Miaou

Jalen Shorts
ASTR the Label

Jocelyn Short
Lovers and Friends

Xenia Pant
I.AM.GIA
Jewelry
I would let one piece of jewelry do the talking here. The bolo necklace nods to the West, while hoops and a cuff keep the rest easy.
Dresses
One western detail, like fringe or a bandana print, is enough. A dress is the fastest way into the trend, since one piece is the whole outfit.
Skirts
A fringe or plaid skirt does the work of a whole outfit. It changes the mood of a plain top more than almost anything else here.
Knitwear
Fringe cardigans and horse-motif knits do the western part, so keep the bottom half plain. Knits bring the cold-weather texture that the season needs.
Bags
A small suede or studded bag is plenty. It is the accent, and it is where the outfit gets a bit of personality.
Mini dresses
Denim and fringe minis are the easiest way to wear this without a theme. They come in every length and cut, so it is simple to match one to an occasion.
More from the edit
A few more pieces that did not fit the other groups, from a fringe jean jacket to a rodeo belt. Each one carries a single western cue, so mix them with what you own.

Fringe Oversized Jean Jacket
Norma Kamali

Southwest Fringe Shawl Collar Wrap
Autumn Cashmere

Grant Cardi
HEARTLOOM

Daydream Tie Up Jeans
LIONESS

Selma High Rise Sleek Baby Bootcut
L'AGENCE

Za Za Knit Fringe Skirt
SIMONMILLER

The Relish Fringe Ankle Jeans
MOTHER

Brooklyn High Rise Straight
GRLFRND

Rigid Denim Standard Straight Jeans
Polo Ralph Lauren

Astra Faux Leather Trench
superdown

The Boxy Crew
The Great

Tea Fringe Romper
superdown

Lainey Midi Dress
Show Me Your Mumu

Whistle Poncho
Understated Leather

Cropped Rodeo Robe
Understated Leather

Margo Long Sleeve
LESET

Slim Modern Rodeo Belt
petit moments

Piedra Shoulder Bag
SIMKHAI

Portland Jumpsuit
Show Me Your Mumu

The Wild Rag
Guest In Residence

Mercer Suede Blazer
Rag & Bone

Shania Racerback Tank
L'AGENCE

00 Kick Rhiannon
Abrand

Cindy Pant
LIONESS
Also in the edit
The rest of the edit, mixed together: more boots, a run of belts, and a few hats and dresses. Treat it as a shelf to pick one or two pieces from.

Coleman Sweater
Altuzarra

Kinetic Sunglass
AIRE

City Micro Hobo Bag
MARGESHERWOOD

Brooklyn Denim Jacket
LIONESS

Olinka Parka Coat
Isabel Marant Etoile

Jalen Jacket
ASTR the Label

Mountain Cowgirl Hat
Hat Attack

Ella Denim Shirt Dress
OW Collection

Chrissa Fringe Skirt
Lovers and Friends

Theia Maxi Dress
MAJORELLE

Myra Washed
B-Low the Belt

Toni Mini Bag
Osoi

Rhys Vest Top
BY.DYLN

Tribeca Vest
Adrienne Landau

Stars Align Midi Dress
LIONESS

Lil Petite Bookie Twist Skimp
MOTHER

Leanan Studded Faux Suede Short
MORE TO COME

Revan Romper Romper
Amanda Uprichard

Long Flowing Tassels Hoop Earrings
8 Other Reasons

Marengo Bolo Necklace
petit moments

Alina Wrap Cardi
Velvet by Graham & Spencer

Belt
8 Other Reasons

Capitana Suede Western Boots
Gabriela Hearst

Bootytiag 100mm Metallic Leather Western Boots
Christian Louboutin

Suede Western Boots
Prada

Leather Western Boots
Miu Miu

Diamonds Are Forever Cowboy Boot
Free People

Embroidered Western Boot
Ganni

Lidia Western Embroidered Boot
Paris Texas

Shadow Western Boot
SIMKHAI

The Cowboy Boot X Stetson Collab
The Great

Cowboy Baby Boot
Aniye By

Cowboy Fringes Boot
Aniye By

Kinzee Fringe Boots
Steve Madden

Espresso Vachetta With Tulips And Silver Hardware Belt
Loeffler Randall

x We The Free Sola Stud Belt
Free People

x REVOLVE Rodeo Buckle Belt
LAMARQUE

Horseshoe Belt
Understated Leather

Western Heart Belt
8 Other Reasons

Western Chain Belt
8 Other Reasons

Vintage Inspired Leather Belt
8 Other Reasons

Aya Western Engraved Belt
L'AGENCE

Rodeo Belt
Aniye By

Texas Motto Belt
Understated Leather
Keeping it a wardrobe and not a costume
Wear one western piece at a time. Two is a theme and three is a party.













































