Beauty

Aveeno, From a Bath of Oats in 1945 to the Body Care I Still Trust

Aveeno takes its name from Avena sativa, the common oat, and it has been building gentle routines around that grain since 1945. Here are the Aveeno lotions and creams I keep within reach, the soothing body lotions that pair with them, and the mild washes that come first.

Lattafa Perfumes, the Dubai Family Shop Behind Half My Group Chat

Lattafa Perfumes is a family-run Dubai house that has gone from a shop counter to a name people trade recommendations about. Here are the bottles for her, the ones for him and for sharing, and a shelf of amber and oud perfumes from other houses.

Powder Puff Picks, and the Coty Box Covered in Them

A powder puff presses powder into skin instead of dusting it on top, which is why it lasts longer and looks smoother. Here are sixteen, from velour puffs and sponges to the loose powders worth pressing in.

Best Cologne for Men: A Bottle for Every Day, Every Night and Bare Skin

The best cologne for men is the one that suits the hour you wear it, so this edit is sorted that way: bright bottles for daytime, deeper ones for evenings, and soft musks for the days you want to smell like clean skin. Prada, Dior, Tom Ford, Rabanne and more, in one place.

Vanicream Daily Facial Moisturizer, Made by Two Pharmacists for Touchy Skin

Vanicream Daily Facial Moisturizer comes from a company two hospital pharmacists started in 1975, and it still reads like a pharmacist wrote the label. Here are the two Vanicream face products I keep in mind for sensitive skin, other barrier moisturizers with the same calm spirit, and gentle cleansers to go with them.

Hair Dye Colors, From a Paris Chemist's Formula to Your Bathroom Sink

Choosing hair dye colors starts with knowing what kind of change you want: a lasting shift, a soft tint or something bright. Here are the permanent kits, the semi-permanent and vivid shades, and the shampoos and conditioners that look after color once it is in.

Camille Rose Started at a Kitchen Counter and Named for a Grandmother

Camille Rose began in 2011 when Janell Stephens turned her kitchen remedies into a hair-care brand, and it still feels like homemade care with a proper formula. Here are the leave-ins, butters and gels for styling, the wash-day pair, and the silk and satin that protect it at night.

eos Lotion Started With a Lip Balm Egg and Ended Up on Every Bathroom Shelf

The eos lotion range is the sweet-smelling side of a brand that most people first met as a round lip balm. Here are the eos lotion scents I would start with, other scented lotions and creams to compare them with, and the butters and oils for when you want more.

Dolce&Gabbana Cologne for Men: Sicilian Sun, Lavender and a Little Leather

Dolce&Gabbana cologne is easiest to choose once you know the three families: Light Blue for bright days, The One for evenings, and K for something sharper. Here is how the bottles differ, which concentration suits which hour, and what I would not do when buying.

Sabrina Carpenter Perfume Started With Sweet Tooth and a Chocolate-Bar Bottle

Sabrina Carpenter perfume began in September 2022 with Sweet Tooth, a marshmallow-and-chocolate scent that landed as a Fragrance of the Year finalist. Here are her five bottles, the caramel and candy scents from other houses, and body mists for the same sweet lane.

Tarte Lip Gloss and the Maracuja Juicy Lip Lineup

Tarte lip gloss is built around maracuja, the passion fruit oil the brand puts in almost everything it makes. Here is the juicy lip lineup shade by shade, plus the hydrating glosses and soft liners that sit well beside it.

The Best Hairspray Never Left, It Just Learned to Be Invisible

The best hairspray never really left, it just stopped trying to feel like a helmet. For years hold meant a stiff, shellacked texture that cracked the moment you touched it, so plenty of people gave up on the category altogether. This edit sorts the formulas by how firm a hold they give and how much they let you touch your hair again afterward, from flexible, brushable finishes to firm, all-day ones.

The Neck Cream Edit, From a Stretch-Mark Accident to Red Light Devices

A neck cream exists because the skin below your chin is thinner and drier than the skin on your face. Here are the neck and décolleté creams, the serums and masks for extra lift, and the devices that work alongside them.

Sixteen Makeup Ideas, and Where the Word Makeup Came From

These makeup ideas run from a one-stick flush to a matte red lip and a glitter liner, and none of them needs a tutorial. Here are sixteen products to try them with, eight for every day and eight for a night out.

Blue Lipstick, Worn Like a Grown-Up

Blue lipstick does not have to mean a costume. These are the sheer blue glosses, cool blue-reds and icy clear toppers that bring the color in quietly, plus a couple of real blues for the brave.

Clear Nails and the Quiet Return of the Naked Manicure

Clear nails are back, this time as a short, glossy, barely-there manicure that looks like your own nails on a good day. Here are the top coats, veils and sheer press-ons that pull it off.

Madeca Cream, the Korean Centella Tube That Finally Reached US Shelves

Madeca cream is the centella tube from a Korean pharmaceutical company, and it only recently arrived in US stores. Here is the Centellian24 Madeca line, the other centella creams I like for calm-feeling days, and the serums, toners and pads that go with them.

Armani Code Parfum and the Armani Colognes Beside It

Armani Code Parfum is the newest way into a line that began in 2004, now in a refillable rounded-square bottle. Here is how it compares with the other Code and Acqua di Gio bottles, plus the citrus, woody and bergamot colognes I would try beside it.

Moschino Toy Boy and Other Rose Colognes for Men

Moschino Toy Boy arrived in 2019 as Jeremy Scott's first men's fragrance for the house, and it sent a lot of people looking for rose that does not smell like a grandmother's garden. Here are the rose and pink pepper bottles, the woody ambers and the evening scents I would reach for, for yourself or for someone you shop for.

The Five-Second Office Lip

The five-second office lip is a tinted balm, a soft pencil or a balm lipstick you can put on without a mirror. These are the easy, natural shades I would keep in a desk drawer for the whole season.

Kitsch Shampoo, From Handmade Hair Ties to Solid Bars

Kitsch shampoo started as a hair tie business in a Los Angeles apartment and grew into a line of solid bars. Here are Kitsch's shampoos, the matching conditioner bars and my other picks from the brand, from the soap dish to the hair ties it started with.

The Dyson Hair Dryer, Four Years of Engineering and One Very Quiet Handle

A Dyson hair dryer arrived in 2016 after four years of development, and it changed what people expect a blow-dryer to sound and feel like. Here are the Supersonic Nural colors, the other dryers people line up beside it, and the sprays I put on damp hair first.

Tangle Teezer Was Turned Down on Television and Sold Anyway

Tangle Teezer began with a hairdresser's lightbulb moment in 2003, was turned down on a TV pitch show, and went on to win a Queen's Award. Here are its four best-known brushes, other paddles and detangling brushes worth a look, and the leave-in sprays that make knots let go.

Translucent Powder and the Flash Photo Test

Translucent powder sets makeup and cuts shine without adding color, as long as you use a little and press it in. Here are the loose powders for setting, the pressed ones for touch-ups, and the puffs and brushes that make the difference, plus a quick flash photo test before any big night.